Blinko

Blinko DM: direct messaging between your business and customers

A private, two-way channel with every follower — customers reach you for support and questions; you reach them with personal messages, coupons, payment requests, and invites, with every interaction kept in one thread.

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Blinko DM is a bi-directional communication channel between your business and its customers. Customers can start a DM with any business they follow, right from the Blinko Spots app — typically for support, or to ask something their business's AI Copilot couldn't answer (see "Blinko Copilot: your AI marketing assistant"). And you can reach or follow up with any customer the same way.

What you can send — personal, one customer at a time:

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    Text messages, photos, and emojis
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    Personalized coupons and offers
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    Payment requests
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    Event invites
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    Campaign and automation buttons the customer can act on directly in the thread

The thread is also your record. DM keeps track of every automation response the customer makes: respond to a payment request, and the receipt posts right into the conversation. Everything remote that ever happened between you and this customer — messages, offers, payments, confirmations — is visible in one place.

Two ways to start or continue a conversation in Blinko Local:

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    From the Customers tab — select a customer and tap the DM button (see "Blinko Local app: the Customers tab")
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    From the Business tab — the top right shows your recently received DMs; open one and respond (see "Blinko Local app: the Business tab")

Inside a conversation, tap [+] to attach an action: pick any campaign (a coupon, for example) or an automation (like a payment request) and send it to that customer — the ask and the response stay in the same thread (see "Messaging and auto-reply" for the inbox and auto-reply setup).

DM is your one-at-a-time channel — personal and precise. For reaching everyone at once, that's a broadcast from the Engage tab (see "Blinko Local app: the Engage tab"). The pairing is the rhythm: broadcast for moments, DM for people.

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