One-time customers are the silent leak in every local business. Blinko gives you three visit-loyalty mechanics — Stamp Card, Visit Milestone, and Visit Challenge — and the right one depends on the habit you're trying to build.
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The pain: most customers who visit once never come back — not because anything went wrong, but because nothing pulled them back. Winning a stranger costs far more than keeping a customer you already won, yet almost all small-business marketing points at strangers.
The Blinko way: give every visit a reason to lead to the next one. Three campaign types do this, each building a different kind of habit — and because check-ins happen automatically when customers scan, the tracking runs itself.
- checkStamp Card — a stamp every check-in; complete the card, unlock the reward. The most familiar loyalty mechanic and the best starting point: steady cadence, always on. Works best at 5–10 stamps
- checkVisit Milestone — a one-time surprise reward at a meaningful cumulative count (a 10th or 25th visit). Recognizes your genuine regulars; runs quietly alongside a stamp card
- checkVisit Challenge — complete a set number of visits within a fixed window ("visit 3 times in January"). Urgency plus habit formation; the sharpest tool for a seasonal push or waking up warm customers
How to choose: starting from zero, launch a Stamp Card — simple, familiar, always working. Add a Visit Milestone on top to make long-term regulars feel seen (they stack well: the card drives cadence, the milestone rewards devotion). Reach for a Visit Challenge when you need concentrated frequency in a specific period rather than steady year-round rhythm.
They're deliberately complementary: the Stamp Card is your foundation, the Milestone is recognition, the Challenge is a burst. Full setup, parameters, and typical performance for each: see "Campaign type: Stamp Card", "Campaign type: Visit Milestone Reward", and "Campaign type: Visit Challenge".